Competition, Project Lead


As the lead Art Director for our advertising department's team in the AAF National Student Advertising Competition, I learned a lot about the triumphs and difficulties of deadline-driven and high-stakes work. I oversaw our "plans book" (or pitch deck) and guided the Art Directors in creating assets and graphics for our book and presentation. 

Research/Strategy: Kimi Bath, Meaghan Corej, Shani Lee

Art Direction: Charlie Dawes, Eva DiNino, Morganne Hodgson, Allie Phelan, Brian Raudenbush

Copywriting: Anna Hirsch, Sarah King, Sam Nestel, Daniel Wallace, Dana Westfield

Project Management/Media Planning: Celeste Rosato, Phuong Tran, Kelsey Gallagher

© 2019  Morganne Hodgson